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SAFETY PUP SAYS Update

  SAFETY PUP SAYS…. Update  One thing smaller firms and individuals are often reluctant to do is download updates to their operating systems and individual apps and programs. Why? Well, because it takes time and you have to reboot the device. Other reasons are a fear...

With Ransomware, The ONLY Cure Is Prevention

  With Ransomware, The ONLY Cure Is Prevention It just keeps showing up in the news. Ransomware seems to just not come to an end. If you haven't heard, ransomware is a particularly nasty virus that freezes access to your data and then demands a ransom, usually in...

Business Trade Shows Part III: After the Event

  So, you made it back home from the show. You're exhausted and work has backed up in your absence. Here is where the entire investment in the show can go down the drain. Follow-up is critical. Every one of those prospects need to have follow-up. Lots of it. One...

Business Trade Shows Part II: During the Event

We're back. In the last post, we talked about building momentum toward a trade show exhibition. Today, let's look at your efforts during the show itself.You already should have sent out a reminder the morning of the show in posts on all your social media accounts, an...